Our Story

Hi! I'm Janina, founder of Brouxe.

As a New Yorker at heart, New York City's energy, unique style, and everyday creativity inspired me to bring Brouxe to life.

I moved to New York 8 years ago, and after years of living in the city, I nurtured a vision to bring this dream to life. Seeing it come to fruition has been incredibly rewarding. Loving what I do, creating what I envision, and the best part? Connecting with clients who feel like friends. Building Brouxe through the years has had its ups and downs, but a part of me has always kept pushing it forward. Even without a detailed roadmap, I trusted my vision and creativity, and step by step, Brouxe has steadily grown for years.

New York City is the birthplace of our brand, and its spirit continues to inform everything we do. It's been 3 years since I launched Brouxe, and what began as a personal passion has evolved into a brand I am proud of, now supported by a dedicated team of 3.

From the outset, I have championed the idea that jewelry should feel effortless: pieces that can be worn daily, allowing you to express your style without excessive effort. I am actively involved in every step, from curating designs to refining details, ensuring that each piece embodies the same intention and aesthetic that initially inspired Brouxe. With my small but passionate team, we prioritize quality, consistency, and a customer experience rooted in genuine care.

shopbrouxe is where effortless elegance meets modern self-expression.. From minimalist staples to statement night-out pieces, our jewelry is designed to highlight your glow in the most subtle, elevated way.

Materials Chosen With Care

At Brouxe, every piece begins with thoughtful curation. We choose materials that not only look beautiful but also feel comfortable to wear, staying radiant through everyday life. Our goal is simple: jewelry that’s easy to love and even easier to wear, and at fair price point.

We thoughtfully curate:

14K Gold-Filled
A thick layer of genuine 14K gold bonded to a durable base—designed to hold its shine, resist tarnish, and give you the look of real gold without the delicate upkeep.

White Gold-Filled With Rhodium
Layered with white gold and finished with rhodium for extra brilliance, protection, and a smooth, elevated glow that lasts.

Luxury Made Accessible, Honestly Priced

We keep our prices fair and thoughtful, offering elevated jewelry that feels luxurious yet remains comfortably affordable. By keeping our collections curated and our production intentional, we provide long-lasting, premium-looking pieces with a high-end feel at refreshingly fair prices.

All eyes on you—because expressing yourself through jewelry is an act of self-care.

Welcome to shopbrouxe! 

Enjoy your shopping!

Janina, xx